Brand Manager Jobs Description

Overview of This Job “Brand Manager”

A brand manager is responsible for maintaining and developing the reputation of a brand. They strive to build brand equity, which is the value a brand adds beyond its functional benefits. This involves conducting market research, developing marketing strategies, overseeing product development, managing budgets, and collaborating with other departments to ensure brand consistency.

Brand Manager Jobs in Waldshut-Tiengen & Cologne

Brand managers analyze data to evaluate the effectiveness of their efforts and make adjustments as needed. Successful brand managers are creative, strategic, and analytical, and possess excellent communication skills. They must think outside the box to develop unique marketing campaigns while having a strong understanding of data analysis and market research to inform their decision-making. Ultimately, brand managers aim to create a positive and memorable brand experience for customers, which will ultimately lead to increased customer loyalty and drive business growth.

1. Brand Manager

Detail Table of This Job

Company Name

GUTEX wood fiberboard factory H. Henselmann GmbH & Co. KG

Job Title

Brand Manager



Annual Salary

€45,000 – €61,000 per year

Employment Type

Full-time, home office possible


Apply Now

Click Here

About This Company GUTEX

Do you want a secure job? In a medium-sized company in the border triangle of Germany, France, and Switzerland that takes responsibility for the environment and society? Welcome to GUTEX! We make the best out of wood: ecological wood fiber insulating materials for the entire building shell that inspire craftsmanship and builders’ love. Because our products and systems are not only easy to work with, but they also create a comfortable living environment and protect the environment. As demand is growing, we will soon no longer only be producing in Waldshut-Tiengen in the southern Black Forest, but also in Eschbach near Freiburg, where we are currently building a CO2-neutral plant.

Your tasks

  • They develop and position the GUTEX brand as part of the corporate strategy  

  • You design holistic B2B and B2C projects and campaigns to increase sales, earnings, and brand awareness and implement them with the team     

  • You observe the trends in our focus markets, initiate competitive analyzes and derive new communication approaches and ideas from them  

  • You create the annual marketing plan    

  • You will work intensively and interdisciplinary with other departments as well as with agencies and service providers

Your profile

  • You have a degree in business administration with a focus on marketing and communication or comparable training   

  • You have already worked in marketing on the corporate side for three years or more  

  • You are capable of the normal MS Office programs

  • You think and work holistically, structured and team-oriented

our offer to you

  • Working in a company whose actions are characterized by sustainability  

  • A motivated team, a good atmosphere, and the opportunity to work from home  

  • Intensive training and targeted further development of your personal skills  

  • A demanding, responsible, and exciting job

  • A performance-related income and attractive employee benefits, e.g. B. JobRad, supplementary health insurance, etc.

Contact Person info

Contact Person: Stefanie Baumann

Telephone +49 7741 6099-597


Location: Gutenburg 5 | D-79761 Waldshut-Tiengen

2. Senior Brand Manager

A senior brand manager is a leadership role that involves overseeing the development and execution of brand strategies for a company or product line. They manage and mentor a team of brand managers, working collaboratively to develop and maintain the brand’s identity and reputation. Senior brand managers must have a deep understanding of market trends and consumer behavior, conducting research to inform strategy and decision-making. They work closely with other departments, such as sales and marketing, to ensure brand consistency across all touchpoints.

Senior brand managers are also responsible for managing budgets, analyzing data, and measuring the success of their efforts. They must possess strong leadership, communication, and analytical skills, as well as the ability to think creatively and strategically. Ultimately, senior brand managers are tasked with building and maintaining a strong and recognizable brand identity, driving customer loyalty and business growth.

Detail Table of This Job

Company Name

Make. Food Ltd

Job title

Senior Brand Manager



Annual salary

€36,000 – €48,000 per year

Employment Type

Full-time, home office possible


Apply Now

Click Here

About This Company Make. Food

Make. is the new health food concept in Cologne, Düsseldorf, and Bonn. We do everything the way we think is right, the way we want it to be as a customer. We prepare food for our guests that is tasty and healthy, wholesome, and pure.


As a modern and sustainable health food concept based in Cologne, Düsseldorf, and Bonn, we offer regional, professional business catering from a single source in addition to our local B2C range.

The Make. Promise: We keep freshness, source our ingredients locally where we can, and value sustainability – not only in the selection of our ingredients but also in packaging and delivery. We want to provide our guests with healthy, delicious, and unusual food while conserving our resources!

Your tasks

  • fire management

  • Development of marketing strategies and concepts for the B2B and B2C business areas with your marketing team

  • Design of marketing campaigns + implementation with appropriate communication measures and advertising material

  • Focus on social media campaigns and newsletters

  • Ensuring the measurability and success of the marketing measures used

  • Monitoring and controlling of relevant KPIs

What to bring

  • Completed vocational training or completed studies

  • 5 years of professional experience

  • Strong verbal and written communication skills

  • Experience in leading employees/teams

  • Experience in planning and working with external service providers

  • Expertise in social media marketing (performance marketing, content strategy, content production, content management)

  • customer focus

  • Safe handling of MS Office programs and InDesign

What you get

  • Permanent contract of employment

  • full time

  • Flexible working hours

  • (gross/full-time)

  • Healthy, free food during working hours

  • Coffee flat rate from WOYTON (opposite the office) during working hours

  • Flexible working options (office, home office, co-working space)

  • Membership in the Urban Sports Club

  • Development opportunities in a young, up-and-coming company with flat hierarchies

  • Regular team events

  • Employer-funded pension

  • A great team!

Contact Person info

Then send your application directly to Mr. Benjamin Schilling:

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